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Gen Z Characteristics and Behaviors

Gen Z Characteristics and Behaviors

Gen Z refers to people born from 1997 to 2012. This generation is growing up with more advanced technology, global events, and a strong sense of individuality. Learning about Gen Z is important because they are shaping the future economy and society. Jakpat gathered insights from 1155 Gen Z respondents and presents their perspectives.

These results are based on a survey conducted on 6th-9th of December 2024.

Key research points:

To find out about Gen Z behaviors in

  • Lifestyle
  • Consumption habits
  • Mental Health
  • Education and career
  • Finance and investment

Here are some previews of the report:

45% of Gen Z will avoid interacting with others when they feel mentally unwell
35% of Gen Z are saving for a wedding, especially men
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