Indonesia Mobile Entertainment & Social Media Trends – 1st Semester of 2024
Nowadays, people are connected to the digital world in all aspects, including seeking entertainment and socializing. High mobile entertainment and social media use shows fast-evolving consumption and networking habits. Recognizing these trends is essential to comprehend their influence on information dissemination, social networks, and brand marketing strategies.
Thus, Jakpat conducted a survey on mobile entertainment and social media trends in the first semester of 2024.
Key research points:
The habit of using mobile entertainment on over-the-top (OTT) and audio streaming platforms, including music and podcast
Consumer behavior on social media
Platform comparison on mobile entertainment and social media
Here are some previews of the report:
Table of Contents of Indonesia Mobile Entertainment & Social Media Trends – 1st Semester of 2024Movies are the preferred shows for the majority of OTT platform users.Peak hours for accessing social media occur from 6 PM to 9 PM.