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Brand Health Tracking (Q1 of 2019): RTD Tea – Jakpat Premium Report

Brand Health Tracking is a study conducted by Jakpat for mapping ready-to-drink (RTD) tea brand conditions in the Indonesian market  with several aspects. Some Indonesian RTD tea brands appear in our findings, namely Teh Botol Sosro, Teh Gelas, Teh Pucuk Harum, Teh Kotak, Teh Javana, Frestea.

Aspects assessed include:
1. Brand Awareness
2. Brand Usage
3. Brand Association
4. Brand Satisfaction & Recommendation

Here are some previews of the report: