Articles

Rising Plastic Prices Make Sustainable Living the New Way to Save Today, the vast majority of consumers are actively weaving sustainable practices into their daily lives. This shift toward eco-conscious …

Cats and Dogs Are the Animals with the Highest Monthly Expenses Pets now play an important role in the daily lives of Indonesians, from being stress relievers, companions at home, …

E-Wallet Trends in Indonesia: Different Generations, Different Habits E-wallets emerged as the leading fintech category* in Indonesia throughout 2025, with over 90% among all fintech application users. This technology has …

Garuda Indonesia Tops 2026 Lebaran Homecoming for Punctuality The Eid al-Fitr (Lebaran) homecoming season is one of the key moments in Indonesia’s economic landscape, as many people travel back to …

A Portrait of Entrepreneurship Across Generations The Ministry of Micro, Small, and Medium Enterprises (MSMEs) emphasized that increasing the entrepreneurship ratio is one of the most effective strategies to reduce …

Facts About Gen Z Challenges in Career and Mental Health As a generation that grows up in the middle of fast social and technological changes, Gen Z now plays an …

Stagnant Income, Rising Costs: Double Checking on Social Media In the second half of 2025, Indonesian consumers’ online shopping patterns reflected a notable shift. Amid challenging economic conditions, consumers continued …

Gen Z Leads the Reading Trend in Digital Entertainment 2025 In the second semester of 2025, a shift occurred in the digital consumption patterns of Gen Z in Indonesia. This …

Gen Z Paradox: High Financial Awareness, High Loan Risk Indonesia’s Financial Services Authority (OJK) has warned of rising non-performing credit risk, particularly among younger cohorts. On one hand, a Jakpat …

Online Shopping 2026: The Rise of Shoppertainment The concept of shoppertainment is predicted to continue into 2026. In addition, selling through video, known as video commerce, is also expected to …