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TrendTrack JAKPAT #8 – Weekly Media Monitoring Report | W2 July 2018

The Trend-Track study is initiated to capture current trend that happens on media that is consumed by netizen on biweekly then weekly basis. We have started our first trend track survey in the second week of March 2018, and we are currently publishing our second Trend Track survey report for the SECOND WEEK OF JULY 2018. Hopefully, we can continue to feed you with media trend on more real-time and regular basis. WORLD CUP 2018 was all over media in the second week of July 2018. In addition, the news about Zohri’s victory at the world junior sprint championship also received considerable attention, as well as topics about TikTok, both about the viral Bowo Alpenliebe and Tik Tok blocking by the Indonesian Government.

Research Details:

  • 1,726 respondents of JAKPAT
  • Proportionality by internet population
  • The survey is conducted in 5 hours only
  • Data collecting was done on July 15th , 2018
  • Survey distributed via JAKPAT app

Research Objectives:

  • Capturing media habits in the second week of July 2018 (July 9th- 15th 2018)
  • Focus on 5 types of media: local/national tv shows, international tv shows, social media, Youtube, online news
  • Capturing the trending topics/ hot issues in each media.

The TrendTrack study tried to covered topics:

  • Media Consumption – W2 JUNE 2018
  • The Top 5 of W2 JUNE 2018 ( Youtube video, national tv shows, K-Drama, topics recalled on social media, international tv shows, webtoon)
  • YOUTUBE: Top video types & categories
  • NATIONAL TV SHOWS: Platform/media to watch, the most watch national tv shows of the week
  • SOCIAL MEDIA: The most accessed social media of the week, top topics recalled on social media
  • INTERNATIONAL TV SHOWS: Platform/media to watch, the most watched program of the week
  • ONLINE NEWS: Platform to access news, Online media platform visited, Top topics recalled

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