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Reports

Here’s What Indonesian Moms Think About Milk Choices for Their Kids

by Jakpat December 12, 2019
written by Jakpat
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Here’s What Indonesian Moms Think About Milk Choices for Their Kids – Jakpat Survey Report

Milk is supplementary nutrition for children. Children are encouraged to drink milk for nutrition because it has high calcium content which is important for their growth. In this survey JAKPAT wants to map children’s milk consumption in Indonesia, starting from the newborn baby to 12 years old.

Here are some previews of the report:

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December 12, 2019 0 comments
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Reports

The Habit of Going to the Gym

by Jakpat December 11, 2019
written by Jakpat
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The Habit of Going to the Gym – Jakpat Survey Report

Nowadays, people become more aware of their health. They start concerning things such as food that they should eat, having enough rest, as well as doing some exercises. This is in line with the popularity of the gym. This is proven by the value of the gym industry market in Indonesia was estimated to reach 2-3 trillion rupiahs per year¹. Thus, Jakpat conducted a survey to around 2000 respondents nationwide to capture what people think about going to the gym, followed by a deeper description of the habit of people that going to the gym regularly.

Here are some previews of the report:

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¹ https://www.beritasatu.com/ekonomi/469983/2018-prospek-bisnis-pusat-kebugaran-makin-menjanjikan

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December 11, 2019 0 comments
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Uncategorized

What Indonesians Like From Es Kopi Susu?

by Jakpat November 29, 2019
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What Indonesians Like From Es Kopi Susu? – Jakpat Survey Report

The coffee trend in Indonesia continues to grow and has become a new lifestyle in Indonesia. The increasing demand among Indonesian people for practical products raises the concept of Grab-and-Go coffee that can satisfy the desires of consumers who do not have much free time and high mobility. In recent years, the phenomenon of Es Kopi Susu is booming in Indonesia. Previously, coffee was identical with bitter taste, Es Kopi Susu gave a new flavor variant so that it could be enjoyed by more people. In major cities such as Jakarta, Bandung, Surabaya, and others, many international and local coffee shops chains sell Es Kopi Susu with good quality coffee at an affordable price. Based on data¹, the growth of the coffee shop business until the end of 2019 is predicted to increase 15-20% compared to 2018 which only 8-10%. It shows that the interest of the Indonesian for coffee, especially Es Kopi Susu is still very high. Related to the trend, JAKPAT has conducted a survey in order to understand consumer habits and behavior towards this product, Grab and Go Es Kopi Susu.

Here are some previews of the report:

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November 29, 2019 0 comments
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BeautyLifestyleMarketing

Indonesian Makeup Trends in 2019

by belle November 25, 2019
written by belle
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Indonesian Makeup Trends in 2019 – Jakpat Survey Report

Makeup is a mandatory and unseparated daily necessity that cannot be separated from women’s lives. Along with the evolving makeup trends, beauty brands are competing in innovating their products. In addition, more beauty brands have emerged to answer consumers’ wants and needs for makeup product trends. To understand this condition, Jakpat creates a survey towards 1.510 female respondents nationwide, aimed to capture respondents’ preference toward makeup product, brand, and style also their buying behavior. Moreover, we also provide a map of makeup brands’ ranking for each category based on the actual makeup brand our respondents are currently wearing. By understanding this ranking, we can see a clear picture of the competition between local and global makeup brands as it is shown in our respondent’s actual usage.

Here are some previews of the report:

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November 25, 2019 0 comments
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E-commerceLifestyleMarketingMobilePersonal

What Indonesian Viewers Say About National TV and Digital Content?

by Jakpat November 15, 2019
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What Indonesian Viewers Say About National TV and Digital Content? – Jakpat Survey Report

National TV programs are not the only shows for Indonesians. The raise of Youtube and streaming platforms such as Netflix, HooQ, Iflix, and Viu is giving a lot more choices for Indonesians. In this survey, Jakpat wants to explain Indonesians’ preferences towards National TV as well as digital content.

Here are some previews of the report:

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November 15, 2019 0 comments
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Reports

How Concerned are Indonesian Consumer about Plastic Waste?

by Jakpat October 29, 2019
written by Jakpat
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How Concerned are Indonesian Consumer about Plastic Waste? – Jakpat Survey Report

In this era, plastic waste is a serious problem for the environment. Researchers estimate that more than 8.3 billion tons of plastic have been produced since the early 1950s. About 60% of them have ended up in either a landfill or the natural environment.

On the other hand, humans are hardly separated from plastic using. Moreover, plastics still the main packaging material in the industry. Plastic fulfills the needs of practical in food/drink packaging in this face-paced world. The amount of plastic keeps increasing due to people’s habit of consuming food/drink which wrapped up in plastic.

In addition, the emergence of Greta Thunberg as a young environment activist gives us a picture that young people (Gen Z) are concern about environmental issues such as plastic waste. This is the background of Jakpat researching the attention of Indonesian consumers, especially young Indonesians, on the impact of the use of plastic on the environment.

Here are some previews of the report:

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October 29, 2019 0 comments
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Reports

Speak Up: The Habit of Expressing Opinions of Gen Z

by Jakpat October 21, 2019
written by Jakpat
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Speak Up: The Habit of Expressing Opinions of Gen Z – Jakpat Survey Report

In the past few days, there was a huge “demo/protest” done by Indonesian college students towards the government’s newest plan in RUU. Nowadays, Gen Z brings new dynamics ambiance in society. Growing up in a rich culture of current technologies, there is no way for them to miss a little information. The latest “demo/protest” is a prove that Gen Z has a loud and serious voice. Therefore, Jakpat conducted this research to get insight into how Gen Z delivers its ideas and thoughts towards certain issues.

Here are some previews of the report:

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October 21, 2019 0 comments
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HealthLifestyle

Smoking Habits among Indonesian: Stress Relieving or Lifestyle?

by Jakpat October 10, 2019
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Smoking Habits among Indonesian: Stress Relieving or Lifestyle? – Jakpat Survey Report

According to the Southeast Asia Tobacco Control Alliance (SEATCA), Indonesia has the highest number of smokers in Southeast Asia which is 65,19 million people.¹ Riskedas’ data in 2018 even records that the number of smokers in Indonesia keeps increasing. There is 33,8 % the number of smokers above 15 years old, who’s 62,9% of them are men and 4,8% are women.²

Jakpat conducted a survey towards more or less 2000 respondents to mapping out Indonesians smokers percentage, also done deeper research towards 1000 smokers about their habits.

Here are some previews of the report:

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October 10, 2019 0 comments
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Reports

Top 5 Hijab Shampoo Packaging by Indonesian Consumers

by Jakpat October 2, 2019
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Top 5 Hijab Shampoo Packaging by Indonesian Consumers – Jakpat Survey Report

Product packaging has an important role for brands. Its function it’s not only as a “package” but also as a branding tool to shape consumers’ perceptions towards the brands. On the other hand, packaging could be a signature for brands to differentiate themselves from others. The aim is to attract consumers which leads them to buy the products. Jakpat surveyed 1000+ female respondents and asked them to evaluate the hijab shampoo packaging.

Here are some previews of the report:

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October 2, 2019 0 comments
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LifestyleMobileMobile Game

Things You Should Know As a Gaming Parent

by belle September 24, 2019
written by belle
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Things You Should Know As a Gaming Parent – Jakpat Survey Report

In recent years, online games have experienced very rapid development with various genres and types of devices. Now online games can be easily accessed and played by gamers. According to data from Newzoo, mobile game players in Indonesia reached more than 52 million people and dominated by 53% of adult players aged 21-40 years. This shows that nowadays many parents are interested in games. In addition, the gender gap between gamers in Indonesia is very small, both men and women like to play games. Regarding this matter, Jakpat conducts a survey to understand the habits of parents when playing games and their perspectives on gaming for children.

Here are some previews of the report:

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    • Brand Monitoring

      Monitor brand health and performance

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