Premium Reports JAKPAT Trend Track #6 2019 by Jakpat April 19, 2019 written by Jakpat Download Report Request A Quote Trend Track #6 2019 – Jakpat Premium Report The Trend-Track study by JAKPAT is initiated to capture what’s currently happening across media platforms on a biweekly basis. In the fourth week of March 2019, the Jakarta MRT topic is widely discussed on several internet-based media platforms, such as social media, Youtube, and online news. It even slightly defeated the topic of the Indonesian general election which has become a major issue in recent months. Key areas: Indonesian (national) TV programs, international TV programs (including online streaming platform such as Netflix, HooQ, iFlix, Viu, etc), Youtube, social media, and online news. Research details: 1,011 JAKPAT respondents involved Data collecting was done on March 28th – 31st, 2019 The margin of error: Below 3% Proportioned by Indonesian internet population Here are some previews of the report: Download Report Request A Quote April 19, 2019 0 comments 0 FacebookTwitterPinterestEmail
E-commerceFashionFinancialLifestyleMarketingMobileReports Indonesia E-commerce Trend 2018 by Jakpat April 11, 2019 written by Jakpat Download Report Request A Quote Indonesia E-commerce Trend 2018 – Jakpat Premium Report E-commerce competition is increasing in Indonesia, both for the players and the service and products as well. Indonesians are very welcome with this. Indonesian people enthusiasm urges e-commerce players in Indonesia make a more significant consumer reach, and occasional promotion or event to gain awareness and engagement. Jakpat conducted a survey of trends in e-commerce in Indonesia throughout 2018 Research details: 2,000+ Jakpat respondents involved Data collection was carried out 4 times, Q1 (March 2018), Q2 (June 2018), Q3 (September 2018), and Q4 (December 2018). The questionnaires were distributed via JAKPAT mobile app Proportioned by Indonesian internet population Objectives: Capturing consumer trend in online shopping platforms Exploring consumer shopping behavior through their experience journey Identify consumer consideration while buying products Mapping consumer needs and wants towards online shopping platforms Learning in-store experience from the shoppers to find out the triggers and barrier they encounter during their shopping activities Capturing the Indonesia e-commerce big players Identify how e-commerce players in Indonesia are well known Measuring E-commerce brand awareness and its usage Identify the improvement key to getting attached to Indonesian online shopping consumer Here are some previews of the report: Download Report Request A Quote April 11, 2019 0 comments 0 FacebookTwitterPinterestEmail
Premium Reports ADS REVIEW 2018: Bank by Jakpat April 5, 2019 written by Jakpat Download Report Request A Quote ADS REVIEW 2018: Bank – Jakpat Survey Report TV commercial plays an important role for a brand. In 2018, Jakpat conducted research on respondents’ assessments of TVC from several categories of products. For bank category, Jakpat involved 3 advertisements from BCA, BRI, and Mandiri. These brands have been chosen based on TOP BRAND 2018* Aspects assessed include: Ads awareness Purchase Intention Overall liking Uniqueness Believability Here are some previews of the report: *http://www.topbrand-award.com/top-brand-survey/survey-result/top_brand_index_2018_fase_1 Download Report Request A Quote April 5, 2019 0 comments 0 FacebookTwitterPinterestEmail
Reports JAKPAT Trend Track #5 2019 by Jakpat April 4, 2019 written by Jakpat Download Report Request A Quote Trend Track #5 2019 – Jakpat Premium Report The Trend-Track study by JAKPAT is initiated to capture what’s currently happening across media platforms on a biweekly basis. In the second week of March 2019, aside from being preoccupied with the topic of elections on April 17, this week the attention of social media users, Youtube viewers, and online media readers were focused on the marriage of Syahrini and Reino Barack and 2 films aired in theaters, Captain Marvel Dilan 1991. Key areas: Indonesian (national) TV programs, international TV programs (including online streaming platform such as Netflix, HooQ, iFlix, Viu, etc), Youtube, social media, and online news. Research details: 1,007 JAKPAT respondents involved Data collecting was done on March 14th – 16th, 2019 The margin of error: Below 3% Proportioned by Indonesian internet population Here are some previews of the report: Download Report Request A Quote April 4, 2019 0 comments 0 FacebookTwitterPinterestEmail
Reports JAKPAT Trend Track #4 2019 by Jakpat March 22, 2019 written by Jakpat Download Report Request A Quote Trend Track #4 2019 – Jakpat Premium Report The Trend Track study by Jakpat is initiated to capture what’s currently happening across media platforms on a biweekly basis. The topics related to the second round presidential debate are very popular on the internet (Youtube, social media, and online news). In addition, the South Korean drama series this week managed to outperform the popularity of the American series on the on-demand streaming platform. Key areas: Indonesian (national) TV programs, international TV programs (including online streaming platform such as Netflix, HooQ, iFlix, Viu, etc), Youtube, social media, and online news. Research details: 1,005 Jakpat respondents involved Data collecting was done on February 25th – 28th, 2019 The margin of error: Below 3% Proportioned by Indonesian internet population Here are some previews of the report: Download Report Request A Quote March 22, 2019 0 comments 0 FacebookTwitterPinterestEmail
Reports Baby Complementary Feeding: Homemade, Instant food, and Biscuits by belle March 20, 2019 written by belle Download Report Request A Quote Baby Complementary Feeding: Homemade, Instant food, and Biscuits – Jakpat Survey Report Modern moms face a new challenge in motherhood life, which is the social media trend. They could discuss anything about parenting including feeding the baby. The new trend is now not only discussing, but moms post the recipes of baby food to Instagram. This trend could affect how moms give food to their baby, perhaps more moms choose to make baby’s food on their own instead of buying store-bought food. The awareness of healthy living also encourages parents to give organic food to their baby. So, how is the position of store-bought food right now? And what about the consumption of baby biscuits?Thus, Jakpat conducted research about baby food, focusing on the consumption of store-bought food compare to homemade food. This research also describes the consumption of baby biscuits. It was conducted at the beginning of December 2018 to 524 respondents who are moms with a baby at the age of 6 to 24 months old. Here are some previews of the report: Download Report Request A Quote  March 20, 2019 0 comments 0 FacebookTwitterPinterestEmail
Reports JAKPAT Trend Track #3 2019 by Jakpat March 13, 2019 written by Jakpat Download Report Request A Quote Trend Track #3 2019 – Jakpat Premium Report The Trend-Track study by Jakpat is initiated to capture what’s currently happening across media platforms on a biweekly basis. In the second week of February 2019, several topics are equally popular in online platforms, both on Youtube social media and online news. The most popular is the angry ticketed motorcyclist, Adi Saputra who destroyed his motorcycle after being ticketed by Police. In addition, issues surrounding Indonesia’s presidential election are still popular among Jakpat respondents. Key areas: Indonesian (national) TV programs, international TV programs (including online streaming platform such as Netflix, HooQ, iFlix, Viu, etc), Youtube, social media, and online news. Research details: 1,000 Jakpat respondents involved Data collecting was done on February 13th – 19th, 2019 The margin of error: Below 3% Proportioned by Indonesian internet population Here are some previews of the report: Download Report Request A Quote March 13, 2019 0 comments 0 FacebookTwitterPinterestEmail
Reports 2019 Valentine’s Day Celebration in Indonesia by belle March 12, 2019 written by belle Download Report Request A Quote 2019 Valentine’s Day Celebration in Indonesia – Jakpat Survey Report Valentine’s Day in Indonesia is celebrated but also cursed at the same time as Indonesia is a multicultural country with people from different background and thinking pattern. Some groups may hold a campaign about anti-Valentine’s Day but some other groups make a totally different campaign, for example creating a Valentine’s Day special packaging product. But what do people really think and do about this celebration of love? Jakpat conducted a survey of 1004 respondents about 2019 Valentine’s Day. Apparently the comparison of people who celebrate and do not celebrate the day is nearly 50:50. Some people think that it doesn’t need a special day to show love, while some others once consider February 14th as a big day for them and their partner. Chocolate is also still a prominent gift for Valentine’s Day and the special packaging still attract buyers. Here are some previews of the report: Download Report Request A Quote March 12, 2019 0 comments 0 FacebookTwitterPinterestEmail
Premium Reports Indonesia Social Media Trend 2nd Semester of 2018 by Jakpat March 1, 2019 written by Jakpat Download Report Request A Quote Indonesia Social Media Trend 2nd Semester of 2018 – Jakpat Survey Report In the second quarter of the year 2018, Facebook and Instagram still remain the most used social media brand in Indonesia. At first, Instagram is the social media for entertainment purpose and Facebook for seeking information. But Instagram as of now has more varied content for both entertainment and informative content. Instagram has become more popular in this second quarter of 2018, getting along well with Facebook. These two social media become the daily consumption of social media users in Indonesia. While Facebook user is 90% and Instagram user is 84% as this survey respondent, Twitter gains almost a half of Facebook user. This year and continue to the next year 2019 will be a higher potential for Twitter to gain more awareness and reach huge users. Meanwhile, Google+ users have to delete their account starting 2nd April 2019. Google+ announced to shut down due to low usage and challenges involved in maintaining a successful product that meets consumers’ expectations. Jakpat collaborated with guest researchers to conduct a social media trend survey in Indonesia in the second semester of 2018. Data were collected twice in the third and fourth quarters of 2018. Key areas: Social Media Usage Social Media Accessibility Social Media Values Facebook  Twitter Instagram Linkedin TikTok Social Media Ads Social Media Ads Awareness Social Media Ads Exploration Willingness to Engage with the Advertisements Ads Content Exploration Social Media Consideration Purchase Intention After Saw Social Media Ads Social Media User Consideration Through Ads Community Safety Social Media Community Support Here are some previews of the report: Download Report Request A Quote March 1, 2019 0 comments 0 FacebookTwitterPinterestEmail
Uncategorized JAKPAT Trend Track #2 2019 by Jakpat February 26, 2019 written by Jakpat Download Report Request A Quote Trend Track #2 2019 – Jakpat Premium Report The Trend-Track study by Jakpat is initiated to capture what’s currently happening across media platforms on a biweekly basis. In the fourth week of January 2019, several of the same issues were discussed on several platforms such as social media, Youtube, and online news. Issues related to the Indonesian presidential election are still a major topic. In addition, in terms of international programs, South Korean TV/drama/film shows are increasingly showing popularity in Indonesia, even within the scope of Jakpat respondents, able to rival the popularity of American dramas/films. Key areas: Indonesian (national) TV programs, international TV programs (including online streaming platform such as Netflix, HooQ, iFlix, Viu, etc), Youtube, social media, and online news. Research Details: 1,003 Jakpat respondents involved Data collecting was done on January 29th – February 2nd, 2019 The margin of error: Below 3% Proportioned by Indonesian internet population Here are some previews of the report: Download Report Request A Quote February 26, 2019 0 comments 0 FacebookTwitterPinterestEmail
