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News & Update

September #1 JakPat Testimonial Responden

by jakmin September 2, 2016
written by jakmin

Hi JAKPATers ^^ Apakabar? Semoga baik2 semua yaaa 😀 Hari ini JAKPAT mau update lagi testimoni dari responden . Yuk langsung cek aja ^^

testimoni

Semoga kamu juga beruntung seperti mereka ya 😉

September 2, 2016 0 comments
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Mobile

It’s a Match! – Survey Report on Indonesian Online Dating Apps Users

by jakmin August 30, 2016
written by jakmin

The advancement of internet technology has changed society and shaped some new habits and preferences in the way people communicate, including in how they get to know and meet strangers. Online dating is one of the results of the changing that has been happening lately. Last year, Jakpat made a survey about online dating[1], and of course, talking about online dating cannot be separated from talking about the platform: online dating apps. Therefore we wonder, with its worldwide popularity and all, how popular online dating apps are in Indonesia and what do they do with the apps in terms of habit and preference? Regarding to this matter, recently Jakpat has conducted a survey in order to see further toward online dating apps users in Indonesia. This survey involved 1606 respondents from across Indonesia. For the further notes, Jakpat’s respondents in this survey are Indonesian smart-phone users, with a range of age from 17 to 37 year-old.

1 Highlight dating

First of all, surprisingly we found only 23.04% (370 out of 1606 respondents) who admit that they use online dating apps. Based on their preference, we found that there are top five online dating apps used by Indonesian dating app users. Top five online dating apps in this country are: (1) Wechat, as chosen by 54.59%, (2) Tinder, as chosen by 18.38%, (3) Badoo, as chosen by 18.38%, (4) Skout, as chosen by 13.51%, and (5) Setipe, as chosen by 9.73%.

dating14

Next, we found there are 40.81% of Indonesian online dating apps users who knew about the apps they use in the first place from their friends. Meanwhile, 25.14% of them knew it from the recommendation of Play Store or Apple Store, and the other 20.54% knew it from the media, such as the internet, television, radio, magazines, etc. Hence, most of Indonesian online dating apps users (67.57%) admit that they look for further information before using the apps.

Regarding to the consideration they have when they choose certain apps to use, apparently most of Indonesian online dating apps users (78.65%) admit that they do have some particular considerations. Most of them (59.79%) argue that they consider mostly about how convenient the apps to be used. Meanwhile, less than half of them (45.02%) believe that the safety of their private data and information is the most important thing. Moreover, other considerations include some reviews from other users of the apps (42.96%), the feature of the apps whether it provides compatibility with potential partner (38.49%), and also some recommendation from their friends (36.77%).

5 6

Next, we asked about the reason why they used online dating apps in the first place. We found that there are five most common answers by Indonesian online dating apps users. First, they used online dating apps in the first place because of curiousity (34.32%). Second, it’s because just for fun (22.16%). Third, it’s because their friends are using the same apps (17.57%). Fourth, it’s just because (9.46%), or in other words, they don’t actually have particular reason why they used the apps. Last, it’s because they just want to follow the current trend by using online dating apps (8.65%).

Henceforth, we asked about the purpose of using online dating apps. We found that there are also five most common answers by Indonesian online dating apps users. First, they use online dating apps for finding some new friends (74.56%). Second, it’s for meeting a potential significant other or partner in romance (37.84%). Third, it’s just for trolling around with some people (32.16%). Fourth, it’s for finding new business partner (25.41%). Last, it’s just for observing people (25.14%).

Regarding to the time period of using online dating apps, apparently 32.43% of Indonesian online dating apps users admit that they have used the apps for one to six months already. Moreover, 21.89% of them have used online dating apps for less than a month. Meanwhile, regarding to the frequency of accessing online dating apps, apparently 38.38% of Indonesians online dating apps users admit that they access the apps every day. In addition, 25.95% of them access it only once in a while.

7 8

Next, about the action of “liking” someone’s profile on online dating apps, we asked about their very first consideration. Apparently, the most common answer is “face”, as chosen by 41.89% of Indonesian online dating apps users. The second most common answer is “profile description” (38.65%), and the third one is “religion” (10.27%). Henceforth, we asked about their overall considerations when “liking” someone’s profile on online dating apps. Apparently, “face” and “profile description” are still top two common answers, as chosen by 73.78% and 65.41% of Indonesian online dating apps users, respectively. However, the top third answer this time is different because “age” appears to be third thing they consider in “liking” someone’s profile on online dating apps, as chosen by 53.24%.

When asked about the important information to be on their profile, we found apparently most Indonesian online dating apps users choose “photo” (80%) in the first place, followed by “gender” (68.92%) in the second place. In the third place is “age” (68.38%), and then “religion” in the fourth place (60%). Up on number five of the list is “personal status” (54.86%), followed by “job” (48.11%) on number six. “Hobby and/or interest” (45.86%) is on number seven, and lastly on number eight is “location” (45.14%).

Regarding to the habit and preference of taking it more personal, we found that most of Indonesian online dating apps users (76.49%) admit that they have shared their personal contact information with some potential partner through online dating apps. Moreover, most of them (79.73%) admit that they have continued their chat with potential partner or significant other through more personal messaging platform. When asked about which personal messaging platform they use, there are top three platforms they choose; (1) Blackberry Messenger, as chosen by 55.93%, (2) WhatsApp Messenger, as chosen by 53.56%, and (3) Line Messenger, as chosen by 45.76%.

9 10

Next, regarding to the personal preferences in the habit of taking it offline, apparently we found that more than half of Indonesian online dating apps users (59.19%) admit that they have ever had an offline meet-up with potential partner they found from online dating apps. Hence, less than half of them (42.97%) admit that they have had a meet-up with only one person, while some of them (37.84%) admit that they have met at least one up to five people offline. In addition, there are 38.65% of Indonesian online dating apps users who admit that they have got a real-life partner or significant other from online dating apps.

Regarding to some negative experiences they might have found while using online dating apps, we found that less than half of Indonesian online dating apps users (42.43%) admit that they have ever had negative experiences. Henceforth, about the kind of negative experiences they’ve got, 49.68% of them admit that they’ve met some weird or freak people, while 34.39% of them admit that their profile has been seriously misinterpreted by other people. Moreover, 32.48% of them admit that they were being harassed, whether visually or verbally, while 28.66% of them admit that they were being contacted or flirted in a way that makes them feel uncomfortable. In addition, 15.29% of them admit that they have met someone they used to be in a relationship with.

11 12

Regarding to the satisfaction scale of using online dating apps by the Indonesian users, apparently most of them (77.57%) admit that they find the apps is satisfying enough to use. However, most of them (35.8%) only gave 1 point in the satisfaction scale, which means they are very dissatisfied in a way by the apps. As a further note, the satisfaction scale is ranging from 1 to 10, with 1 is standing for “very dissatisfied” and 10 is standing for “very satisfied”. Lastly, we asked those respondents who haven’t used online dating apps yet (1236 out of 1606 respondents) whether they have interest in using the apps. Apparently, only some of them (33.01%) admit that they’re interested in using online dating apps sometimes in the future.

dating3

 

[1] See further survey result in https://insight.jakpat.net/online-dating-survey-report/

For more detail you can download XLS report at the button below (bahasa). JAKPAT report consists of 3 parts which are 1) Respondent Profile, 2) Crosstabulation for each question and 3) Raw Data. Respondent profile shows you demographic profiles ( gender,age range, location by province, and monthly spending). Cross tabulation enables you to define different demographic segment preference on each answer.

 You can also download PDF here:

pdf-icon

Ready to Send A Survey?BUTTON CREATE

or Get A Sales Quote by filling this form or Call to +622745015293

GET A SALES

August 30, 2016 0 comments
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MobileMobile Game

Indonesian Telegram Messenger Users – Survey Report

by jakmin August 23, 2016
written by jakmin

Looks like WhatsApp, LINE, and BBM got their new opponent. Telegram, a cloud-based instant messaging service, which was initially released back in 2013, has officially released in Indonesia since 2015. With this messaging app, users can send messages and exchange photos, videos, stickers and files of any type. Telegram also provides end-to-end encrypted messaging, but its optionality and home-brew nature have been contested by security experts and cryptography researchers. In February 2016, Telegram announced that they had 100 million monthly active users, with 350,000 new users signing up every day, delivering 15 billion messages daily.[1] Therefore we wonder, with its worldwide popularity and all, how popular Telegram is in Indonesia and what do they do with the apps? Regarding to this matter, recently Jakpat has conducted a survey in order to see further toward Telegram users in Indonesia. This survey involved 1607 respondents from across Indonesia. For the further notes, Jakpat’s respondents in this survey are Indonesian smart-phone users, with a range of age from 17 to 40 year-old.

1

 

highlight telegram

First of all, we found out that only 29.18%, which is 469 out of 1607 respondents are already using Telegram, with most of them (89.55%) use smartphone to access it. Out of 469 respondents who have tried using Telegram, apparently most of them (86%) admit that they have downloaded Telegram apps. Almost all of them (90.59%) download Telegram apps on their smartphone, while there are 13.37% of them who download it on their tablet.

telegram1

 

telegram2

 

Next, when asked about the reason why they use Telegram in the first place, apparently Indonesian users answered that they were just trying new apps (43.28%). Besides, there are also some of them who use Telegram because their friends are also using it (34.33%). Moreover, when asked about the purpose of using Telegram, apparently most common answers by Indonesian users are for joining group of friends (47.76%) and for catching up with friends (40.94%). These findings show that Indonesian communal culture is depicted in the way they communicate through any channel, including Telegram. This is in accordance with the next findings about where Indonesian Telegram users knew about Telegram in the first place. Apparently, most of them (69.51%) knew it from their friends. Furthermore, more than half of them (53.30%) admit that they searched for more information about Telegram before using it, with most of them got the information from the internet (68.80%) and their friends (49.20%).

56

Out of our respondents who are Telegram users, we found that 32.41% have been a user for less than a month, while there are 28.14% of them who admit that they have used Telegram for one to three months. Hence, we found that there are 42% of Telegram users who access the apps every day. Averagely, they access Telegram for one to three hours (39.09%) and for less than an hour in a day (36.55%). When asked about what activity they do when accessing Telegram, most common answers are chatting (74.63%) and sharing files (42%). Besides, there are also 20.04% who use Telegram for using stickers and GIFs, 17.70% who use it for playing games, and 15.14% who use it for secret chatting. Regarding to the game, 26.87% of Indonesian Telegram users are playing games in a group using Telegram’s Bots. In addition to that, there are three kinds of Telegram’s game that are famous among its users: Famili 100 (26.98%), Werewolf Game (21.43%), and Poker (19.05%).

78

Regarding to the satisfaction scale of using Telegram by the Indonesian users, apparently most of them (79.74%) admit that they find the apps is satisfying enough to use, particularly in compare to other messenger apps. There are 24.95% who give 8 points in the satisfaction scale, which means they are satisfied in using Telegram. As a further note, the satisfaction scale is ranging from 1 to 10, with 1 is standing for “very dissatisfied” and 10 is standing for “very satisfied”. Lastly, we asked those respondents who haven’t used Telegram yet (1138 out of 1607 respondents) whether they have interest in using the apps. Apparently, more than half of them (53.95%) admit that they’re interested in using Telegram sometimes in the future.

9

telegram3

[1] Burns, Matt (23 February 2016). “Encrypted Messaging App Telegram Hits 100M Monthly Active Users, 350k New Users Each Day”. TechCrunch. As cited in https://en.wikipedia.org/wiki/Telegram_(software)

For more detail you can download XLS report at the button below (bahasa). JAKPAT report consists of 3 parts which are 1) Respondent Profile, 2) Crosstabulation for each question and 3) Raw Data. Respondent profile shows you demographic profiles ( gender,age range, location by province, and monthly spending). Cross tabulation enables you to define different demographic segment preference on each answer.

 You can also download PDF here:

pdf-icon

Ready to Send A Survey?BUTTON CREATE

or Get A Sales Quote by filling this form or Call to +622745015293

GET A SALES

August 23, 2016 0 comments
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Uncategorized

Tutorial – Set Your Target Respondents

by jakmin August 22, 2016
written by jakmin

In a different article specifically entitled “3 Steps to Starting a Survey with JAKPAT – Introduction”, we exclusively try to explain how you can make your own survey to your custom or needs. The article, as the title says, introduces you to most of the features in the process of making or writing a survey.

This article is a continuation of the introduction article. We are going to give you more details in Step 1, more specifically in the section of Targeting. You can click here if you have not read the introductory article because it will help you relate more to this article. Otherwise, let’s get started.

In the point of Respondents Profile, there are several details that could help you preset your target respondents. Here are the details – aided with captioned screenshots.

Demographic: we have optional details including religion, gender, current location (by coordination with radius, by province, or by city), age, education background, profession, job position, monthly spending, and socioeconomic status.

Select one or more religions that your respondents believe

Select one or more religions that your respondents believe

Select one or more genders: male or female

Select one or more genders: male or female

Screen Shot 2016-08-07 at 2.27.11 PM

Specify a location based on its coordinates, if you want a very specific target location for where your survey is going to be launched or conducted

Select a location based on the province. This is of course to cover a larger area than the area chosen based on the coordinates

Select a location based on the province. This is of course to cover a larger area than the area chosen based on the coordinates

Select a location based on the city. This is less covering than the one by the province. However, this can be a very effective way of targeting a certain group of respondents based on, for example, city categories (big or small cities)

Select a location based on the city. This is less covering than the one by the province. However, this can be a very effective way of targeting a certain group of respondents based on, for example, city categories (big or small cities)

 

Set a range of age of your target respondents. You can type in the number manually

Set a range of age of your target respondents. You can type in the number manually

 

Screen Shot 2016-08-07 at 2.31.59 PM

Select a certain education background of your target respondents. This will be helpful if your survey is affected by a minimum level of education degree that the respondents must have undergone

Screen Shot 2016-08-07 at 2.32.58 PM

Select a certain area of profession. The options are numerous so select wisely

Screen Shot 2016-08-07 at 2.33.04 PM

Select a certain level of job position in which your target respondents should be ideally for the sake of your survey

Select a range of monthly spending that your target respondents might have. This spending should exclude mortgage, credit, leasing and insurance payment)

Select a range of monthly spending that your target respondents might have. This spending should exclude mortgage, credit, leasing and insurance payment)

Screen Shot 2016-08-07 at 2.33.23 PM

Select a specific socioeconomic status or SES from which your target respondents come from

Mobile: we have optional details including telecommunication operator, monthly spending for airtime, internet data package, installed apps, phone operating system, and phone brand.

Select the telecommunication operator that your target respondent’s phone might be subscribed to. This will be helpful if you want to target a specific respondent group that uses or is subscribed to a specific operator

Select the telecommunication operator that your target respondent’s phone might be subscribed to. This will be helpful if you want to target a specific respondent group that uses or is subscribed to a specific operator

Select a range of spending in USD that your target respondents might have every month for airtime

Select a range of spending in USD that your target respondents might have every month for airtime

Select a frequency of Internet data purchase that your target respondents might do

Select a frequency of Internet data purchase that your target respondents might do

Select from a series of apps that your respondents might have installed on their phone. This will be helpful if you want to conduct a survey to a group of people who use certain apps on their phone

Select from a series of apps that your respondents might have installed on their phone. This will be helpful if you want to conduct a survey to a group of people who use certain apps on their phone

Select from a series of operating systems that your target respondents might have running on their phone. Some applications might only work on specific or certain operating systems so this feature should be helpful to you

Select from a series of operating systems that your target respondents might have running on their phone. Some applications might only work on specific or certain operating systems so this feature should be helpful to you

Select from a series of phone brands that your target respondents might use

Select from a series of phone brands that your target respondents might use

Transportation: we have optional details including own vehicle, public transportation used, money spent on own vehicle per month, money spent on public transportation, driving license, intercity transportation mode used, frequency of going outside the city per week, and frequency of traveling outside the country per year.

 

Select a certain type of vehicle possibly owned by your target respondents

Select a certain type of vehicle possibly owned by your target respondents

Select a certain type of public transportation that your target respondents might frequently use

Select a certain type of public transportation that your target respondents might frequently use

Screen Shot 2016-08-08 at 8.41.37 PM

Select from a range of money that your target respondents might spend monthly on their own vehicle

Select from a range of money that your target respondents might spend monthly on taking public transportation

Select from a range of money that your target respondents might spend monthly on taking public transportation

Select a certain driving license that your target respondents might have

Select a certain driving license that your target respondents might have

Select from a series of intercity transportation modes that your target respondents might use or take

Select from a series of intercity transportation modes that your target respondents might use or take

Select a frequency of times for when your target respondents might go outside the city per week

Select a frequency of times for when your target respondents might go outside the city per week

Select a frequency of times for when your target respondents might travel outside the country per year

Select a frequency of times for when your target respondents might travel outside the country per year

Health: we have optional details including water consumption per day, smoking habit, using glasses or contact lenses, exercise habit, and frequency of sport activities.

 

Select a certain litter of water that your target respondents might drink every day

Select a certain litter of water that your target respondents might drink every day

Select how many cigarettes are smoked by your target respondents every day

Select how many cigarettes are smoked by your target respondents every day

Select whether your target respondents might use or wear sight aid such as glasses or contact lenses, or even not

Select whether your target respondents might use or wear sight aid such as glasses or contact lenses, or even not

Select a frequency of exercise habit that your target respondents might have every week

Select a frequency of exercise habit that your target respondents might have every week

Select from a series of sports that your target respondents might do

Select from a series of sports that your target respondents might do

Housing: we have optional details including marital status, housing type, rent or owned, household income, rental fee, and household expense.

Select whether your target respondents should be the ones who are already married or not married or single. This will be helpful if you are to conduct a survey for only married respondents only, for a certain reason

Select whether your target respondents should be the ones who are already married or not married or single. This will be helpful if you are to conduct a survey for only married respondents only, for a certain reason

Select one housing type where your target respondents might live

Select one housing type where your target respondents might live

Select whether your target respondents rent or own the house or place where they live

Select whether your target respondents rent or own the house or place where they live

Select a range of household income in USD that your target respondents might earn every month

Select a range of household income in USD that your target respondents might earn every month

Select a certain range of rental fee in USD that your target respondents might pay

Select a certain range of rental fee in USD that your target respondents might pay

Select a certain range of household expense in USD that your target respondents might have every month

Select a certain range of household expense in USD that your target respondents might have every month

Game: we have optional details including type of game frequently played, frequency of play, favorite game genre, duration in playing a game, and spending on games.

Select from a series of types of game that your target respondents might play frequently. The range is not limited to online games or games that are smartphone based only

Select from a series of types of game that your target respondents might play frequently. The range is not limited to online games or games that are smartphone based only

Select a range of frequency of times for when your target respondents play games in a week

Select a range of frequency of times for when your target respondents play games in a week

Select from a series of game genres that your target respondents might play or be interested in as their favorite(s)

Select from a series of game genres that your target respondents might play or be interested in as their favorite(s)

Select a certain range of time duration for when your target respondents might play a game at one time, in minutes

Select a certain range of time duration for when your target respondents might play a game at one time, in minutes

Select a certain range of spending that your target respondents might spend on their games

Select a certain range of spending that your target respondents might spend on their games

Online Shopping Behavior: we have optional details including a question whether the respondents have shopped online, items typically purchased online, shopping sites ever used, payment method, criteria when shopping online, if the respondents are subscribed to e-commerce newsletter, frequency of online purchase, and spending on online shopping.

 

Select whether you want a specific group of respondents who only have ever shopped online or not. This will be great if you want to involve only respondents who have experiences with online shopping

Select whether you want a specific group of respondents who only have ever shopped online or not. This will be great if you want to involve only respondents who have experiences with online shopping

Select from a series of items in categories that your target respondents might have purchased

Select from a series of items in categories that your target respondents might have purchased

Select from a series of shopping sites that your target respondents might have ever used for shopping

Select from a series of shopping sites that your target respondents might have ever used for shopping

Select from a series of payment method that your target respondents might have ever used when they shopped online

Select from a series of payment method that your target respondents might have ever used when they shopped online

Select a criterion that represents the reason why your target respondents might like to use the same or a certain shopping site

Select a criterion that represents the reason why your target respondents might like to use the same or a certain shopping site

Select whether you want a specific group of respondents who is subscribed to any e-commerce newsletter, or not

Select whether you want a specific group of respondents who is subscribed to any e-commerce newsletter, or not

Select a frequency of purchasing items online that your target respondents might do monthly

Select a frequency of purchasing items online that your target respondents might do monthly

 

Select a certain range of money spent on online shopping monthly by your target respondents

Select a certain range of money spent on online shopping monthly by your target respondents

Financial: we have optional details including payment method for daily transactions, bank for saving, percentage of money put into bank account for saving, and whether the respondents are subscribed to any insurance.

Screen Shot 2016-08-07 at 2.48.48 PM

Select from a series of payment method that your target respondents might use on daily basis

Select from a series of banking services that your target respondents might use to save their money

Select from a series of banking services that your target respondents might use to save their money

Screen Shot 2016-08-07 at 2.49.00 PM

Select a range of percentage of money that your target respondents put into their banking account for saving

Select whether you want your target respondents subscribed to any insurance service or not

Select whether you want your target respondents subscribed to any insurance service or not

Mothers Segment: we have optional details including whether the respondents are married, whether they have children, number of children, and the children age range.

Select whether you want your respondents already married or not

Select whether you want your respondents already married or not

Select whether you want your target respondents having children or not

Select whether you want your target respondents having children or not

Select the number of children that your target respondents should have in order for them to be counted in the survey

Select the number of children that your target respondents should have in order for them to be counted in the survey

Select from a range of ages of your target respondents’ children

Select from a range of ages of your target respondents’ children

Online Seller: we have optional details including if the respondents ever sell an item online, what products have been offered for sale, what online site or platform for selling the product, the number of transaction made in a month, and payment method used.

Select whether you want a certain group of respondents who has done an online selling

Select whether you want a certain group of respondents who has done an online selling

Select whether you want a certain group of respondents who has done an online selling

Select what products that your target respondents might have sold online

Select online site or platform where your target respondents might have used for selling their product

Select online site or platform where your target respondents might have used for selling their product

Select a range of online selling transaction in a month that your target respondents might make

Select a range of online selling transaction in a month that your target respondents might make

Select from a series of payment method that your target respondents might use for selling their product online

Select from a series of payment method that your target respondents might use for selling their product online

Fathers Segment: we have two optional details including if the respondents have children, the number of children, and the age of the children.

Select a number as a representative of how many children that your target respondents might have

Select a number as a representative of how many children that your target respondents might have

Select a range of age of your target respondents’ children

Select a range of age of your target respondents’ children

Hijabers: we have three optional details including if the respondents are wearing a veil, the length in time of wearing the veil, and if the respondents are going to keep wearing the veil.

Select from a series of answers to a question whether your target respondents are wearing a veil or not. The answers vary so you can adjust the early screening according to your survey needs

Select from a series of answers to a question whether your target respondents are wearing a veil or not. The answers vary so you can adjust the early screening according to your survey needs

Select a range of time in years of how long your target respondents might have been wearing the veil

Select a range of time in years of how long your target respondents might have been wearing the veil

Select whether you want your target respondents to keep wearing the veil or not

Select whether you want your target respondents to keep wearing the veil or not

  1. Respondents Have Worked Survey

select whether you want your target respondents to keep wearing the veil or not

This point is helpful when you have done surveys in the past because if you would want to target the same respondents as from a certain other survey previously conducted, you could.

  1. Respondents Have Not Worked Survey

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This point is helpful if you want to avoid a certain group of respondents that has been a target group from a certain survey previously conducted. In other words, you might not want to conduct a survey to the same people who have done a certain survey before.

 

Add Targeting

Screen Shot 2016-08-07 at 2.52.13 PM

If you want to add another or more targeting, you can click on the button as above. You should repeat the same process as delivered with details above.

 

Save it!

Screen Shot 2016-08-07 at 2.52.38 PM

If you have completed the process of targeting, you would want to click Save and Next.

August 22, 2016 0 comments
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News & Update

Agustus #2 JakPat Testimonial Responden

by jakmin August 19, 2016
written by jakmin

Hai JAKPATers ^^ Seperti biasa, JAKPAT mau share lagi para responden yang udah berhasil tukar poin.. Semoga kamu jadi responden yang beruntung selanjutnya yaaa….

testimoni2

August 19, 2016 0 comments
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Uncategorized

Dirgahayu Indonesia: Cara Merayakan Peringatan Hari Kemerdekaan 17 Agustus

by jakmin August 18, 2016
written by jakmin

Tanggal 17 Agustus setiap tahun menjadi hari yang penuh suka cita bagi seluruh rakyat Indonesia. Kemerdekaan yang telah diraih dengan penuh perjuangan dimaknai dan dirayakan melalui berbagai cara. Meskipun sejatinya perayaan dan penghayatan atas makna kemerdekaan harus dilakukan setiap waktu, namun tanggal 17 Agustus menjadi puncak perayaan yang selalu dinanti.

Kami mengirimkan survei kepada 1.012 responden di seluruh Indonesia tentang cara mereka merayakan hari kemerdekaan pada tanggal 17 Agustus tahun ini. Sebaran responden dalam survei ini melintang dari pulau Sumatera hingga Papua dengan rentang usia beragam. Adapun detail tentang profil responden survei ini dapat dilihat dalam gambar berikut.

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Catatan menarik tentang perayaan kemerdekaan 17 Agustus utamanya berkaitan dengan cara responden merayakan peringatan hari kemerdekaan. Menariknya, bagi responden survei ini yang berusia 16-29 tahun perayaan kemerdekaan dilakukan pula melalui media digital yaitu dengan cara mem-posting konten tentang kemerdekaan.

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Dari seluruh responden yang berpartisipasi dalam survei ini, 42% mengaku bahwa instansinya mewajibkan mereka mengikuti upacara. Meskipun demikian, hanya 36% responden dalam survei ini yang sungguh-sungguh mengikuti upacara peringatan kemerdekaan dan mayoritas mereka mengikuti upacara dengan senang hati.

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Kami bertanya kepada 644 responden yang tidak mengikuti upacara tentang alasan mereka tidak mengikuti kegiatan tersebut. Tiga alasan utama yang dipilih responden adalah tidak adanya kewajiban untuk upacara, memiliki kesibukan lain, serta tidak tahu lokasi untuk mengikuti upacara.

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Lebih dari setengah responden dalam survei ini mengikuti jalannya upacara peringatan kemerdekaan melalui siaran televisi. Meskipun demikian, hanya sedikit sekali dari mereka yang mengikuti kegiatan tirakatan di tempat tinggal mereka.

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Satu hal yang identik dengan perayaan kemerdekaan adalah kegiatan perlombaan. Dari seluruh responden yang berpartisipasi dalam survei ini, 40% mengikuti lomba. Adapun jenis-jenis lomba yang diikuti cukup beragam di antara para responden dari berbagai rentang usia.

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Kami bertanya kepada 608 responden dalam survei ini yang tidak mengikuti lomba perayaan kemerdekaan di tempat tinggalnya. Kami menanyakan alasan mereka tidak mengikuti kegiatan lomba tersebut. Mayoritas responden memilih tidak sesuainya usia mereka dengan kegiatan lomba, tidak ada kegiatan lomba, dan tidak tertarik sebagai tiga alasan utama.

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Perayaan hari kemerdekaan di media digital menjadi hal yang cukup populer khususnya bagi responden survei ini yang berusia antara 16-29 tahun. Adapun konten pesan yang disampaikan dan pilihan kanal social media yang digunakan setiap segmen usia dapat dilihat pada gambar berikut.

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Pada akhirnya, kami bertanya kepada responden kami dalam survei ini tentang cara mereka merayakan hari kemerdekaan. Secara khusus, setiap segmen usia responden menunjukkan adanya perbedaan pilihan cara. Meskipun demikian, secara umum mengikuti lomba dan menonton film tentang perjuangan atau sejarah yang ditayangkan di televisi menjadi salah satu cara yang paling populer bagi responden dari berbagai rentang usia.

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Untuk hasil survey yang lebih rinci, anda bisa mengunduh hasil survey kami dalam 2 format xls dan pdf di button bawah ini. Laporan hasil survey JAKPAT terdiri dari 3 bagian yaitu 1) Profil responden 2) Tabulasi silang (Crosstabulation) untuk masing-masing pertanyaan 3) data mentah. Profil responden menunjukkan profil demografis (jenis kelamin, usia, lokasi/domisili, pengeluaran per bulan). Dengan tabulasi silang (Cross tabulation) anda dapat menjelaskan perbedaan preferensi segmen demografis dalam terhadap masing-masing pertanyaan.

 Unduh PDF disini:

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August 18, 2016 0 comments
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E-commerceFashionLifestyleMobileReports

Cosmetic Purchasing Trends – Survey Report

by jakmin August 10, 2016
written by jakmin

Cosmetic trend growing rapidly. Competition not only enlivened the beauty industry local products but also international brands. The rapid online businesses make choices for cosmetic products is very diverse. Even products that were not previously available Indonesia, nowadays, can be easily accessed through online business. We were curious about cosmetic purchasing trends among our female panels. We involved 1002 women respondents with diverse age range. The majority of respondents who participated aged 20-25 years.

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2In this survey, we split teh questionnaire into two categories, namely makeup products and skincare products. We started with a survey by asking which products they buy regularly. The majority of respondents (34.53%) claimed to buy both, while 34.03% of them prefer to buy makeup products, and 31.44% of them purchasing skin care products.

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We went on the following questions into two categories, the question for the make-up product categories and questions for skincare products. For those respondents who regularly make purchases in both these categories would receive all the questions.

1. Frequency of purchase

We started with a survey by asking how often respondents make purchases both make-up and skincare products. Both categories showed the same trend, the majority of respondents admitted buying a product make-up and skincare once a month.

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2. Point of Purchase
When we asked about the place of purchase, This two category show a different trend. The majority of respondents buy makeup products at the official counter, while majority respondents who buy skincare products regularly, buy it in the minimarket.

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3. Lazada is the most visited website to buy make-up and skincare products
Although the majority of respondents claimed to buy offline, buy it directly at the official counter or store, online purchases also can not be ignored. We noted that  23.39% of respondents who bought the product make-up, do the purchase through e-commerce websites, while 17.7% of respondents who buy skincare products also did purchase through the website. Both categories showed similar results that Lazada is the most preferred website to purchase cosmetic products

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4. Tokopedia  is the most visited marketplace sites for makeup products and skin care products purchase
Similarly, websites, marketplace also showed similar results. Tokopedia becomes the most preferred marketplace site for the purchase of cosmetic products, both  makeup products and skin care products.

 

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5. Top 5 frequently purchased products
Cosmetic product is very diverse. Starting from products to eyebrows, eyes, face, to the lips. We wanted to collect data, variants of which products are most often purchased by the respondents, both for makeup products and skin care products. And here’s the answer:

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6. Prefer to buy at the store rather than online

The splendor of cosmetic products via online sales, making us assume that many respondents would prefer to buy online with all the conveniences. When we asked if they had to choose between buying online by buying directly at the official counter, turned out to be 82.53% of them answered choose to buy offline, directly to the official counter.

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We asked to respondents who prefer shopping online purchases compared to the store about their reasons. The majority (69.71%) expressed a preference for online purchases due to the more practical, and affordable (55.43%).

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While respondents who prefer to buy directly into the store, the majority of them stated that enable to try the tester is one of their reasons (56.47%). Additionally, personal experience to be able to see and touch the product yourself is also the reason they buy offline (52.96%).

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7. Expenditure of last time purchase
We also asked respondents to mention the nominal of money they spent in their last purchase. And here it is:

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8. Majority of respondents do online information searching before purchasing
It turned out to search for information online is essential before purchasing cosmetic products by the majority of respondents (80.94%). Googling is the most widely taken by the majority of respondents (73.24%).

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For more detail you can download XLS report at the button below (bahasa). JAKPAT report consists of 3 parts which are 1) Respondent Profile, 2) Crosstabulation for each question and 3) Raw Data. Respondent profile shows you demographic profiles ( gender,age range, location by province, and monthly spending). Cross tabulation enables you to define different demographic segment preference on each answer.

 You can also download PDF here:

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Ready to Send A Survey?BUTTON CREATE

or Get A Sales Quote by filling this form or Call to +622745015293

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August 10, 2016 0 comments
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LifestyleMobile

Learn from YouTube: How Do You Watch YouTube Video Tutorial? – Survey Report

by jakmin August 10, 2016
written by jakmin

We used to be conditioned that learning is an activity that could be done only at school or any learning centre. For some others, learning is understood as an activity that involving book, journal, magazine, newspaper, and another type of literature as their source of information. However, the rise of digital media has been changing the landscape in significant way. YouTube as an audio-visual digital platform is now known as a new learning source.

YouTube is well known as the place that provides various kind of video. From movie trailer, video clip, to daily tutorial video can be easily accessed in YouTube. For most people, YouTube has been considered as the place to learn about almost anything, even those subjects we did not learn in school. Many kinds of tutorial could easily be accessed in YouTube. Therefore, it is very relevant if we say that some part of our today’s society is a generation who learns from YouTube. We conduct a survey to understand how our respondent panel learns from YouTube. We ask our 1.221 respondents in nationwide to portray they learning habit from YouTube.

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The notable highlight of this survey can be summarised into one sentence, content is the king. Most respondents in this survey said that they remember the content or topic of the video they watch, but they cannot exactly remember the creators’ account name.

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Among all respondents who have participated in this survey, 85% of them ever watch YouTube video tutorial. However, the frequency of watching as well as their willingness to subscribe any contents from particular account is remaining low.

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From 1.033 respondents in this survey who ever watch YouTube video tutorial, their average frequency of watching is ranging from less than once to twice in a week. Smartphone becomes the most frequently used device to watch YouTube video tutorial among them.

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We find interesting difference between our male and female respondents who ever watch YouTube video tutorial in this survey. Related to the type of video tutorial theme they watch most often, our male and female respondents in this survey pick different answers. Our male respondents in this survey are more likely watching technology, music, also art and craft tutorial. In other hand, our female respondents are more likely watching beauty and make up, cooking, as well as art and craft tutorial.

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To expand our understanding toward respondents’ habit on accessing YouTube video, we find that there is difference between our male and female respondents in this survey regarding their accessed video besides tutorial. For most of our male respondents in this survey, they like to watch movie, music, and product review in the first place. Otherwise, our female respondents in this survey are more likely watching movie, music, and TV show.

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Comparing YouTube video tutorial creator and TV personality/celebrity, for most respondents in this survey, YouTube video tutorial account creator is considered as more inspiring, trusted, and influential than TV celebrity. However, when it comes to the sense of closeness, the older respondents above 25 years old still consider that the TV celebrity/personality as a closer person to them than the YouTube video tutorial creator.

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We further expand our investigation toward the influence of YouTube video tutorial on respondents buying behaviour. More than half of respondents in this survey are willing to buy the product they saw in the video. Comparing the sex of our respondents, female respondents are more likely buying the product seen in the video than the male respondents do.

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At last, we ask the 15% of our respondents in this survey who do not watch YouTube video tutorial. From 188 respondents who said so, they said that their reason of not watching YouTube video tutorial are based on their disinterested in such kind of video, they do not have time to watch, and their preference to learn from other source of information.

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For more detail you can download XLS report at the button below (bahasa). JAKPAT report consists of 3 parts which are 1) Respondent Profile, 2) Crosstabulation for each question and 3) Raw Data. Respondent profile shows you demographic profiles ( gender,age range, location by province, and monthly spending). Cross tabulation enables you to define different demographic segment preference on each answer.

 You can also download PDF here:

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or Get A Sales Quote by filling this form or Call to +622745015293

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August 10, 2016 0 comments
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News & Update

[PENGUMUMAN] Pemenang Lucky Draw Agustus 2016

by jakmin August 9, 2016
written by jakmin

Haloooo JAKPATers ^^

Udah saatnya nih JAKPAT ngumumin sapa sapa aja yang menang Lucky Draw di bulan ini 🙂 Pasti udah pada nungguin kaaan, yaa kaan 😀 hehe

Yuk deh langsung cek aja. Siapa tau Kamu jadi salah satu responden yang beruntung itu. Oh iya, sebagai info aja nih.. pemenang lucky draw kami pilih Random ya JAKPATers 🙂 Jadi buat kalian yg belum beruntung boleh tuh redeem yang banyak biar kemungkinan menangnya juga besar, dan jangan lupaa berdoa yaaa. 😀 Rejeki takkan tertukar kok 😉 Dan buat kalian yang menang di Lucky draw kali ini JAKPAT ucapin Selamaat  \^^/ Yeayy !!!

2 Pemenang Powerbank :

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Sekali lagi Selamat yaaa !! ^^ Buat para pemenang silahkan cek email kalian yang terdaftar di JAKPAT ya. JAKPAT tunggu konfirmasinya. Hadiah akan JAKPAT proses Minggu depan ya (18-19 Agustus 2016). Terimakasih 🙂

August 9, 2016 0 comments
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Transportation

Drive and Enjoy the Ride: Profile of the Car User – Survey Report

by jakmin August 8, 2016
written by jakmin

Automotive industry wins a big market in Indonesia. The rising economic rate, the growth of middle class society, and the increasing buying power from millennials segment encourage the expansion of this industry within the last decade. This condition is even more dynamic due to the various payment scheme offered by the corporation and leasing such as low rate of interest and relatively low-cost down payment. Among all kind of personally owned vehicles, motorbike and car becomes two most prominent types which significantly increase every year. However, although motorbike industry seems to be the most significantly increasing category, but car industry could not be underestimated as well.

We conduct a survey to our 524 panel of respondents in nationwide to map their profile as car owner. According to the data of Korlantas Polri, up to 2013 the total population of car vehicle in Indonesia has been reaching 10.54 million. Therefore, our sample size is considered as an acceptable number based on Krejcie and Morgan (1970) table of sample size guidance.

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The highlights of our findings in this survey are mostly related to the difference profile of female and male respondents, as well as the older and younger respondents. For female respondents in this survey, the influence of spouse and parents on their car purchasing experience is very high. The same finding also be found on the younger respondents in this survey whose age were under 19 years old.

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For the first step of this survey, we filter our respondents based on their car ownership in their house. According to our data, 93% of respondents in this survey own car in their home. Moreover, the owner of the car in their house is displayed in the image below.

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From 93% respondents in this survey, we further ask them to mention their owned car brand. In general, five car brands are mentioned by most respondents in this survey such as Toyota, Honda, Daihatsu, Suzuki, and Nissan. Furthermore, regarding the reason of choosing their preferred car brand, most respondents in this survey tend to emphasize on their trust of product quality and after sales service aspect.

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Comparing the manual and matic car product, most respondents in this survey tend to own the manual one. However, we also find that few female respondents in this survey who own car tend to have their car chosen by parents. Although the number of female respondents who have the condition is relatively lower than the overall respondents, but compared to the male respondent, their number is relatively much higher.

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We track down the detail of our respondents in this survey based on their preferred car brand they own in their home. Below we provide several types of top five car brands owned by respondents in this survey.

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From 12% respondents in this survey who own Suzuki car in their home, the types of mostly owned car by them.

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The type of Daihatsu and Nissan car owned by respondents in this survey.

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We further try to understand the reason of respondents’ preference on choosing the type of their preferred car. Apparently, the reason behind purchasing decision between the male and female respondents in this survey is different. The male respondents tend to emphasis on the design, fuel economy, and product price at the first place. In other hand, the female respondents in this survey tend to emphasis otherwise.

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Regarding the fuel consumption for their car, most respondents who own car in this survey tend to use Premium and Pertamax. Moreover, the difference between our male and female respondents is shown as well regarding the person who chooses the type of car they bought.

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At last, we would like to discover the purchasing information from our 93% respondents in this survey who own car in their house. Parents tend to be the funding source to buy the car. Moreover, regarding the payment method used by respondents, most female respondents in this survey tend to use credit instalment, while the male respondents tend to pay cash. Finally, although right now most of our respondents in this survey already own car in their home, but they expect to change or switch their car into another type or brand in the next two years.

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For more detail you can download XLS report at the button below (bahasa). JAKPAT report consists of 3 parts which are 1) Respondent Profile, 2) Crosstabulation for each question and 3) Raw Data. Respondent profile shows you demographic profiles ( gender,age range, location by province, and monthly spending). Cross tabulation enables you to define different demographic segment preference on each answer.

 You can also download PDF here:

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or Get A Sales Quote by filling this form or Call to +622745015293

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August 8, 2016 0 comments
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